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Raihan JIbon
31 de jul. de 2022
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Are Not Who You Thought They Were. Maybe It's a Demographic You Never Thought You'd Get Involved With. Alternatively, Perhaps There Is a New Competitor in the Market and Their Products or Services Are in Direct Competition with Yours. Take a Look at Your Buyers. Comparing This to Your Initial Target Audience and Market Could Reveal Important Data. Once You've Established Your Real Market and Audience, You're Ready to Start Rebranding Your Business and Connecting with Your Customers (And Outsmarting Your Competitors). 2# Start with the Business Reason Any Rebranding Strategy Must Start with a Deep Understanding of the Business Case Behind Rebranding. Ask Yourself the Following Questions: Are You Driven by the Need to Accelerate Growth ? Does Your Company Need to Compete with Larger and More Established Competitors ? Some of These Business Cases Are Very Easy to Do, Such as the Merger of Two Companies. Others Are More Subtle, Like executive list Growing and Enhancing the Image. If You're Not Clear on the Business Case Driving Your Effort, You Risk Wasting a Tremendous Amount of Resources. Other Reasons Why You Could Rethink Rebranding Are: You Need to Compete at a Higher Level or in a New Market. Your Brand No Longer Reflects Who You Are. Your Business Was Spun Off from an Existing Brand. You Have a Legal Reason That Requires You to Change. You Need to Simplify and Focus the Message. You Have a New Marketing Team. You Are Launching a New Line of Service. 3# Redefine the Vision, Mission and Values ​​Of Your Company What Are You Doing? How Do You Do It? Why Do You Do It? When Evaluating Your Vision, Mission, and Values ​​During a Rebrand, These Are the Three Questions You Should Ask Yourself. Here Are Some Important Components of Your Business That You'll Want to Look at to Decide Which Parts of Your Business Need Change
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Raihan JIbon

Raihan JIbon

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